The message
I think the message is the power of logos and characters in marketing. The city made of logos indicates that logos are pretty much everwhere in the world that we live in. They are on buildings, cars, food and drinks, etc.
In the video, when Ronald McDonald crashed his van, hazard symbols fell out of the vehicle. These pictograms could be a metaphor for McDonald's unhealthy food they provide. Logos are the face of the companies; they carry the companies' name and reputations, and people tend to decide whether the item is safe or not by these logos. I think this video is trying to tell us not to judge by their logos.
The logos I noticed
MSN, T-Mobile, Pringles, McDonald's, Best Buy, Kmart, Co-op, GMC, Guerrilla Games, LEGO, Energizer, Wendy's, Gorillaz, Stüssy, Pizza Hut, Billboard, Aston Martin, Bentley, Nintendo, Yoshinoya, Tamiya, Dr. Pepper, 7-Eleven, Heinz, Marlboro, Nomura Securities, Domino's Pizza, SEGA, Hard Rock Cafe, Vodafone, Michelin, Ghost Busters, Heineken, OBEY, WWF, Taco Bell, KFC, Nestle, Burger King, Sprite, Fanta, Bud Light, Bluetooth, Big Boy, Haribo, Paramount, NBC, JAL, Linux, MGM, Jolly Green Giant, RIAA (Parental Advisory), Mastercard, Audi, Hertz, Chevrolet, Smiley, Dolby, Nespresso, Dunkin Donuts, Coca Cola, Pillsbury, Nissin, Yahoo!, Nickledeon, Starbucks Coffee, Evian, Yamaha, M&Ms, In-n-out Burger, Dunlop, Denny's, Street Fighter 2, Daft Punk, MTV, Levi's, MercedesBenz, Carl's Jr., Lacoste, Batman, BMW, Sex Pistols, XBox, Chicago Bulls, Left 4 Dead, Microsoft, Lotto, Electronic Arts, Hewlett-Packard, Rockstar Games, IBM, Apple, USB, National Geographic, The North Face, South Park, Bandai, American Express, Snickers, DTS, Panasonic, Dell, Durex, Nokia, IKEA, VISA, Intel, Volkswagen, Epson, H&M (& and M were missing), Mitsubishi, Adobe, Casio, Chanel, UPS, Rolex, Google, Toyota, Yves Saint Laurent, Adobe Illustrator, Samsung, Blizzard Entertainment, Walt Disney, Nike, Universal Studio, Sony Ericsson, Tropicana, Doritos, Dole, 7up, Moutain Dew, Gatorade, Frito Lay, Lay's, Pepsi, Internet Explorer, Virgin, Nasa, Subaru, Pioneer.
