I LOVE this kind of videos!
I don't really like a full fiction book or movie.
Instead, I prefer fictions that includes nonfiction things, and Logorama was just the thing.
Usually, in comics of novels that are fiction, Logos of actual companies are arranged a little so that it is not 100% related to the actual company.
I think this has two reasons; one, if a logo of a famous product was used, consumers will be affected a lot. For example, when we see a commercial of an ice cream, we will soon start to wish for one.
This is called the subliminal effect.
Second, if the fiction uses a logo in a bad way, the company's brand image will be broken easily.
However, Logorama used hundreds of logos, and even made McDonald's very evilXD
But it still did very well on things, because I never hated McDonald's after watching it.
I think of a logo as a "name and clothing the company wears."
Our names represent us, and our clothing change impressions to the others.
I think it is the same thing about logos, that they represent and explain the companies.
They tell us what the company is about, what they do/sell, and what we get.
It's a bit hard to go into a store without a logo, isn't it?
PS
I COUNTED THE LOGOS I KNOW!!
Found the full movie of Logorama on YouTube, and I had time to do so.
I managed to find logos of 59 companies that I know about.
I think I've still missed some, and there were even more logos of companies I don't know.
Still, I've counted and listed the ones I know. Just for fun.
PRINGLES
LEGO
McDonald's
Comfort Inn
Pizza Hut
ESSO
Hot Wheels
Best Western
CHAMPION
吉野家
Seven Eleven
Michelin
TACO BELL
KFC
Dr.Pepper
Sprite
Fanta
Heinz
UHAUL
SaraLee
Big Boy
Canadian Natural
Green Giant
evian
NICKELODEON
STARBUCKS COFFEE
SUBWAY
YAMAHA
National Car Rental
m&m
DOLBY
LEVI'S
Yahoo! Sports
Nintendo
MEGABLOKS
BMW
MOTOR CITIES
USA TODAY
US Robotics
Windows
General Motors
Domino's Pizza
AIO
HOLLYWOOD
BANDAI
DELL
Panasonic
Wendy's
Walt Disney
APPLE
Nike
Doritos
Tropicana
Doles
PEPSI
Internet Explorer
MasterCard
NASA
Milky Way
