The video was basically about Ronald McDonald chased by two Michelin men in Los Angeles, in the video, the whole city was made up with various kind of famous logos and mascots. When Michelin were trying to catch McDonald, suddenly the earthquake occurs and the ground cracks into half and tsunami-ish black water flows over the city, Eiso lady and Big Boy only survives it.
The video was overall pretty interesting, it used a lot of familiar company's logos that are also famous in Japan, including YAMAHA, Sony, etc, I'm really into brands and corporate identity and it was great to see all my favorite companies included somehow. I think it is about the world which over-marketed with only logos and mascots, and rampage of fast food company, for example McDonald will destroy the market of whole other companies.
